About Lisa Frederiksen

Guided by her four decades personal experience with secondhand drinking (SHD), a concept she first introduced in 2009, and working to overcome its impact, Lisa has spent more than a decade researching, writing, consulting, and speaking on a range of SHD-related topics (e.g., addiction, substance misuse, mental illness, co-occurring disorders and childhood trauma), all anchored in 21st century brain research.

She has over 19 years of experience in writing, speaking and consulting; combined with 20 years of senior level executive management, specifically in operations, human resources, performance management, and strategic planning.

Lisa is the author of eleven books (two of which have been translated into Spanish and published by Editores Mexicanos, Unidos, S.A.), as well as a nationally recognized keynote speaker with over twenty-five years public speaking experience.

She has appeared as an expert guest in a variety of television, radio, and Internet radio programs, as well as authored hundreds of blog posts and articles for other publications.

About SHDPrevention.com

SHD Prevention is an outgrowth of Lisa’s work and research at BreakingTheCycles.com. It exists to address the growing, little understood, critical need of companies and public agencies to reduce Secondhand Drinking impacts in the workplace.

Secondhand Drinking (SHD) – the other side of alcohol misuse – affects up to 40% of a company or public agency’s employees and costs hundreds of thousands of dollars each year (even millions…depending on size) related to:

  • Absenteeism
  • Safety risks
  • Health care expenses
  • Distraction
  • and Poor performance

Learn how to help your company or public agency reduce these costs at SHDPrevention.com.

About BreakingTheCycles.com

Lisa’s goal in founding BreakingTheCycles.com was to change, and in some cases simply start, the conversations on a host of addiction-related topics, but to anchor those conversations in the emerging 21st Century brain and substance misuse-related science.

This science is the result of advances in imaging technologies, collaboration amongst brilliant minds and research funding opportunities not seen before. The result has been rapid advances in science-based understandings of substance misuse, mental illness, addiction as a brain disease, secondhand drinking, dual diagnosis, underage drinking, help for families, treatment, recovery, brain health and more because it is now possible for scientists and medical professionals to study the live human brain.

And it is this which is changing how we see, talk about, treat and prevent addiction and its fall-out – secondhand drinking | secondhand drugging.

Visit BreakingTheCycles.com to learn more.

About Lisa Frederiksen Associates

Lisa earned her Bachelor of Arts degree in Economics from the University of California at Davis in 1975.

After two decades in senior level executive management positions, working as an Operations Officer for two banks, the Executive Director for a California State Licensing Board and Executive Vice President for a professional trade association, Lisa transitioned her career to work as an author, speaker and consultant helping companies and nonprofit organizations manage projects; develop and revise their HR policies and procedures; and create marketing, informational, and website content.

She concurrently explored a wide-range of topics in her writing and speaking career, including: civil and women’s rights issues (publishing four biographies on women leaders in these movements), results-oriented workplace initiatives, career search and job hunting techniques, voter registration and empowerment, substance abuse, addiction and the family side of recovery. She served as a nationally recognized keynote speaker on women’s history from 2000 to 2012.

Past Audiences:
  • Individuals
  • Families
  • Military troops and personnel
  • U.S. Forest Service districts and regions
  • Medical school students
  • Businesses
  • Social workers
  • Parent and student groups
  • Family law attorneys
  • and Treatment providers

(in the United States as well as Kenya, Slovenia and Mexico)

Past Clients:
  • Stanford Medical School
  • Lockheed Martin
  • Ft. Irwin National Training Center
  • Penn State
  • National Police Activities League (P.A.L.)
  • U.S. Forest Service, Region 5
  • The Department of Labor Women’s Bureau
  • Santa Clara County Bar Association
  • Department of Veterans Affairs Palo Alto Health Care System
  • County of Santa Clara Department of Alcohol & Drug Services Learning Institute
  • The League of Women Voters of California
  • Missouri Women’s Equality Network
  • Council of Nephrology Social Workers
  • Kaiser Permanente’s Northwest Employee Assistance Program
  • San Mateo County Sheriff’s Office
  • San Mateo County Sheriff’s Activities League
  • Borel Bank
  • Ft. Gordon
  • National Alliance of Mental Illness (NAMI)
  • Central Connecticut State University
  • Mississippi Association of Recovering Pharmacists
  • Dominican University
  • Sand Hill Advisors
  • IRA Services
  • GlanceGuide
  • Laney College
  • Salmon-Challis National Forest Service
  • Berkeley Community College
  • Andrew Hill High School
  • San Mateo Union High School District
  • The Delray Recovery Center